Chongqing Xinhua Bookstore Group Jiefangbei Book City Mixed-use by Aedas

Chongqing Xinhua Bookstore Group Jiefangbei Book City

Chongqing Xinhua Bookstore Group Jiefangbei Book City
Image © Aedas

Aedas designs for Chinese publishing giant Xinhua Bookstore on Chinese proverb ‘Knowledge brings wealth’. Chongqing Xinhua Bookstore Group Jiefangbei Book City Mixed-use Project is a dynamic complex that encompasses a sky cultural plaza, retails, apartments, offices and a boutique hotel in the Jiefangbei Central Business District, the heart of downtown Chongqing.

Chongqing Xinhua Bookstore Group Jiefangbei Book City
Image © Aedas

Aedas draws design inspiration from an ancient Chinese prose ‘Knowledge brings wealth’ to integrate book with the cultural elements of Chongqing, creating an interactive commercial complex with Xinhua Bookstore sitting at the core of the podium. The building unfolds stepping terraces in an elegant form of a rolling book scroll implying the spirit of wisdom and knowledge.

Chongqing Xinhua Bookstore Group Jiefangbei Book City
Image © Aedas

The stepped architecture not only reveals the well known geographic beauty of Chongqing which is also named ‘Mountain City’, but also interacts with the surroundings and rejuvenates the city landscape. Three distinctively themed plazas are well connected with the street and green terraces by a grand express escalator.

Chongqing Xinhua Bookstore Group Jiefangbei Book City
Image © Aedas

The inclined rooftop and cultural plaza at the podium become a new cultural destination for lifestyle and entertainment activities, while the sky cultural plaza enriches and extends the civic space of Jiefangbei Plaza to provide a refreshing and tranquil environment in this business centre for users to relax and enjoy. Source by Aedas.

Chongqing Xinhua Bookstore Group Jiefangbei Book City
Image © Aedas
  • Location: Chongqing, China
  • Architects: Aedas
  • Directors: Andy Wen and Keith Griffiths
  • Client: Chongqing Xinhua Bookstore Group, Chongqing Xinhua Media Ltd., Chongqing North Green Industry Co., Ltd.
  • Gross floor area: 153,980 square metres
  • Completion year: 2020
  • Images: Courtesy of Aedas
Chongqing Xinhua Bookstore Group Jiefangbei Book City
Model
Chongqing Xinhua Bookstore Group Jiefangbei Book City
Model
Chongqing Xinhua Bookstore Group Jiefangbei Book City
Floor Plans
Chongqing Xinhua Bookstore Group Jiefangbei Book City
Programme Distribution
Chongqing Xinhua Bookstore Group Jiefangbei Book City
Sketch
Chongqing Xinhua Bookstore Group Jiefangbei Book City
Concept

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